Why choose this program?

This program has been specifically designed for entrepreneurs that want to build their strategic marketing capabilities. Understand exactly what marketing activity you should do with the limited resources you have for maximum impact for your business

The Strategic Marketing Mastery Program is for you if...

  • You're a startup founder or business owner who seeks knowledge and has a drive to build your own strategic capabilities.

  • You have a website (or almost have) or some form of online presence. This can be a simple landing page or your social media presence.

  • You care about your customers and know that what you provide is of value to them; it will make a situation better or solve a problem.

  • You're serious about growing your business and are ready to invest your time into the actions that will help you scale

  • You can commit time to complete 2 hours of online content and a one hour workshop per week for 12 weeks starting from the time you enroll

What you get

  • 12 online modules of powerful marketing education and 12 weekly (virtual) classroom sessions.. The most important and valuable part of the program. 12 weeks of focused attention to develop a highly effective and tailored marketing strategy specific to your business.

  • A community to call your own: access a private Facebook group of Marketing Entourage students that you can lean on for for feedback, collaborations, solutions and support.

  • Support from the Marketing Entourage team via the Facebook group to answer any questions you might have

  • Exclusive invitation to our quarterly member-only masterclasses and digital summits, with special guests and speakers

  • Discounted access to our entourage; creatives, techies, MarTech, co-working, legal, R&D, accounting, everything a startup could need at a budget you can afford.

  • Discounts off further Marketing Entourage education; including Masterclasses, workshops and online deep-dive courses as well as 25% off any booked sessions with Sam & Phil

  • Access to a library of marketing resources; up to date and constantly added to. You don't have to keep searching the web for answers, you'll have them at your fingertips so you can get things done quicker and more confidently.

Reviews

5 star rating

Excellent Course

Hima Tk

Invaluable insights for startup marketing covering all areas from customer journeys to the customer experience. Absolutely enjoyed it.

Invaluable insights for startup marketing covering all areas from customer journeys to the customer experience. Absolutely enjoyed it.

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5 star rating

Now we have a structured marketing plan

Michael Hawkins

My co founder and I have great complimentary skills but neither of us have worked in a marketing role as such. We are both across the fundamentals if marketi...

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My co founder and I have great complimentary skills but neither of us have worked in a marketing role as such. We are both across the fundamentals if marketing. This course has filled in some of the blanks and provided a great structure to our marketing plan for our business plan. This will provide greater posture for us when we begin engaging with investors.

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5 star rating

Great Learning Experience

Sara Mitchell FIML

I am so glad I persevered with this, not only great content and examples, but having both the weekly catch ups, facebook collaboration group and the online l...

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I am so glad I persevered with this, not only great content and examples, but having both the weekly catch ups, facebook collaboration group and the online learning component helped bring together what is quite and important but also quite complex part of building a business from scratch. Thank you Sam and Phil :)

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5 star rating

Marketing Essentials

Grant Johnston

When you create a Start Up the hard part is trying to stay motivated whilst trying to do all the all the other things that you 'think' are important. This c...

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When you create a Start Up the hard part is trying to stay motivated whilst trying to do all the all the other things that you 'think' are important. This course gives you the clarity and direction to what is important versus what you think is important and that is Marketing, Marketing and More Marketing. Plain and simple.

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5 star rating

Great course A+++

Samantha Davies

I found the course a great tool that will help me and my business way into the future. I would highly recommend you complete the course it is easy and fantas...

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I found the course a great tool that will help me and my business way into the future. I would highly recommend you complete the course it is easy and fantastic to do online.

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5 star rating

Outstanding support and guidance for start ups providing ...

Sarah Munnings

Before I started this course I thought that I had the perfect product for my target audience. I have been challenged to look at my proposition completely dif...

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Before I started this course I thought that I had the perfect product for my target audience. I have been challenged to look at my proposition completely differently, evaluate the impact that messaging has on my customers and really really understand their hopes, dreams and desires. Our messaging to customers provided the what - what we provide, and not why - why it was critically important to our customers. We have customer feedback that we were not using to speak to our audience. WIthout a doubt this is the best course I have attended in years.

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How it works

Your Instructors

Sam Hurley and Phil Ore - Founders of Marketing Entourage

This program has been developed by Sam and Phil (co-founders of Marketing Entourage) and is based on their extensive experience helping businesses to scale domestically and internationally. Sam and Phil are integral to the startup ecosystem in Victoria and play an active part in supporting startups to grow. Sam has condensed the Marketing Entourage methodology and frameworks into easily digestible and relatable learning modules that empower founders to understand the smarts and tactics they can use for their business.

Here's what last year's program participants said...

20% increase to my business

Lexie from Daily Food Co

"I know what steps I need to take in order to grow my business, and I've started climbing them, one by one using my knowledge from the course. There's been a 20% increase to business and it continues. It has been the best thing ever when you're a start up and you can't have it all, this taught me in the most simple way how to get going without feeling overwhelmed. Still today I keep in touch with the other students and it felt amazing to have people like Sam and Phil, who feel so strong and passionate about all of our businesses.

More intentional and deliberate

John from Walk 101

"Since the program I have become far more deliberative and intentional about my business, and my profit margins demonstrate this (last FY's margin was 4% — this year I'm at 71% gross margin so far). Through Marketing Entourage's ongoing support I've been able to continue applying the lessons of the course to my business every day. I am far more disciplined with my marketing choices — having found my "north star" I can make marketing decisions based off of what I'm trying to achieve, not what feels right in my gut at that particular moment."

More customers has meant we've hired more people

Cathy from Business Dashboards

"Since the program I feel much more confident in my marketing approach. We looked at key messages, customer profiles and re-visited our branding, website design and social accounts. I have a plan for what to do next too whereas before I was totally lost. We now have more potential customers in our pipeline, have hired one more staff member due to more work coming our way and revenue has also increased"

Amazing!

Sandy from Mama Genie

"Not only do I feel far more knowledgeable about what I need to do and how I can achieve it, the most valuable thing was being able to meet like-minded people and be led by amazing people such as Sam & Phil. "

Solid route to receive investment

Michael from MyConCat

"I got more done in the first 3 weeks of the program than I have for the last 3 years. I was familiar with marketing but just lacked the structure, what this gave me was a clear idea and roadmap of what we needed to do to get prepared for investment and scale our startup"

Pricing options

Pay upfront or choose to pay in monthly installements

Got Questions?

We know this program gets results based on the amazing feedback we have received. We would love to help you on your journey and see your business thriving. Whether through this program or another of our services, we're sure we have something to suit your needs, time and budget. If you have any questions about the program, the accelerator or benefits or if you're not 100% sure if it's for you, get in touch and we'd be happy to chat and answer your questions!